News & Updates

Top 5 Free Tools for Authors on a Budget

Being an author often comes with a tight budget, but the good news is there are plenty of free tools that can help you write, edit, market, and organize your book without spending a dime. Whether you’re just starting out or looking to streamline your process, these tools can give you a professional edge.

Should Your Church Start a Newsletter in 2025?

In a digital-first world, a church newsletter might seem like an unnecessary addition to your ministry efforts. However, newsletters offer unique opportunities to deepen connections, expand outreach, and share your church’s story beyond Sunday services.

How to Repurpose Content to Reach New Audiences

Creating high-quality content takes time, effort, and creativity—but what if you could multiply its impact without starting from scratch every time? That’s the power of repurposing content. By adapting and reusing your existing content, you can reach new audiences, extend your reach, and maximize the value of everything you create.

How to Use Stories to Strengthen Church Community Engagement

How to Use Stories to Strengthen Church Community Engagement

Stories are at the heart of how we connect emotionally. When you share compelling stories, your church can create meaningful connections that extend beyond Sunday services into the everyday lives of your attendees. And when used properly in a church setting, they can be one of the most powerful tools to build relationships, deepen faith, and engage your community.

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Five Ways Your Church Can Make the Most of Easter Planning

Five Ways Your Church Can Make the Most of Easter Planning

Easter is the biggest day of the year for most churches—and one of the best opportunities for your church to reach its community. But making the most of Easter requires more than a great service; it’s about creating opportunities to connect with both regular attendees and first-time visitors in meaningful ways.

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How to Organize Your Content Calendar

How to Organize Your Content Calendar

Whether you’re a church leader managing event announcements, an author promoting your latest book, or a content creator navigating social media trends, a well-organized content calendar is what will make you stand out because of how it allows you to stay consistent and relevant with your content.

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How to Build Buzz for Your Book on a Budget

How to Build Buzz for Your Book on a Budget

Launching a book is an exhilarating journey, but it can also feel daunting—especially if you’re working with a limited budget. The good news? You don’t need a massive marketing budget to create excitement and drive awareness for your book.

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Why I’m Relaunching HoweOriginal.com

Why I’m Relaunching HoweOriginal.com

Creativity thrives in community. That belief has guided me throughout my career and continues to inspire my work. Over the past few years, I’ve realized the incredible opportunities I have to better connect with church leaders, authors, and content creators, helping them achieve their goals and make a lasting impact.

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Why HoweOriginal

We understand that no two journeys are the same, which is why our approach is customized to your specific needs. With years of experience in leadership, communication, and strategic planning, we’re here to guide you with practical advice and proven tools to help you succeed.

Free Resources

Explore our free resources designed to help you grow, connect, and inspire. Whether you’re a church leader, author, or content creator, these tools are tailored to meet your unique needs and take your impact to the next level. Start building something original today!

For Authors

10 Proven Strategies to Market Your Book on a Budget

Marketing your book doesn’t have to break the bank. Whether you’re a first-time author or a seasoned writer, these budget-friendly strategies are designed to help you maximize your reach without compromising quality. As someone who’s walked alongside authors navigating the marketing maze, I’ve distilled ten strategies that truly work—no fluff, just real-world solutions.

For Church Leaders

Church Social Media Mistakes to Avoid: A Quick Fix Guide

Social media is one of the most powerful tools churches have to connect with their congregations, reach new people, and share the Gospel. However, even with the best intentions, it’s easy to fall into traps that can hinder your effectiveness. Here are 20 common mistakes churches make on social media—and practical tips to fix them.

For Content Creators

25 Creative Content Ideas to Keep Your Audience Engaged

Are you running out of ideas to keep your audience hooked? Whether you’re a blogger, podcaster, YouTuber, or social media manager, these content ideas will spark your creativity and breathe new life into your platforms. Dive in and discover fresh inspiration for your next post, video, or story!